Our POWER comes from understanding the cultural connections, social dynamics, and communication habits that drive consumer purchasing. By combining our know-how with when and where to converse with consumers, we’re able to develop customized marketing strategies that reach the target audience while engaging them and promoting conversation with them. It boils down to four components:
- Metrics: Science , computer technology, and mathematics
- Art: The creativity of thoughts and plans
- Psychology: The study of human behavior
- Experience: Adapting new ideas into lessons learned from past successes and failures
The Media Power Team strives to build relationships and engage conversations, whether it's the consumer, our clients, vendors, or co-workers. Willingness to learn and share new ideas and maintain an open mind expands our ability to perform and improve our products and services to our clients.
Vendors often comment how receptive our team is to meeting and sharing ideas that will benefit our clients. By keeping our minds and doors open, results have exceeded expectations. We've achieved successful product placement in national television shows and media events with personal appearances and promotions with major names such as: Jeff and Jordan from Big Brothers and Bob Timberlake for the furniture industry, Snoop Dog for Pabst's Blast and Kayla Martell, 2011 Miss America Finalist, for the national tour of Women's Hair Loss Seminars.